Area 51 is a retail destination of carefully curated brands. From the supremely talented local and emerging brands, to the leading, iconic and influential international brands that evoke emotion and excitement. Desired, Classic, Attainable and Progress...

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Reviews

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Definitely the place to go for cool denim from a range of streetwear and designer labels, Area 51 stocks Huffer, Cheap Monday, Sass & Bide & Ksubi amongst their collection. They also have an awesome selection of menswear and womenswear to complement the denim with everything from tees to accessories available at good prices. The guys and girls at Area 51 are always friendly and if you can't make it into store, their online store also has the same comprehensive range.

There's always an interesting selection to be found at Area 51. Their buyers are great at picking the best from a wide range of boutique brands. Kit yourself out in a coat by Vanishing Elephant, jackets by RAINS Denmark, parkas by Huffer or cosy knits from Sass and Bide.

I love the hiphop beats the draw you inside and the overall great service!

If you like your street wear slick, you can’t miss the Area 51 store on High Street for some quality browsing. It’s an essential. Brands in store include Cheap Monday, Commoners, Opening Ceremony and Ksubi, and there is plenty to choose from whether you’re a guy or a girl. The staff are always super helpful too - bonus!

Area 51 on High Street is the perfect shop for the style conscious young person who has a decent disposable income and doesn’t want to look like they are trying too hard. They stock a great selection of brands ranging from Nike, Jeremy Scott for Adidas, Fred Perry and hometown favourites such as Huffer. All the clothes are nicely cut and they have a great selection of jeans. If you’re in the market for some new threads the shop’s well worth checking out.

one of auckland's best stockists of fashionable street wear, with friendly staff to boot

Area 51 is stocked with a considered selection of labels such as locals Lonely Hearts, Huffer, Standard Issue and Kate of Arcadia to cult internationals Adidas, Pamela Love and Opening Ceremony and many more. The product is made the highlight in the light and spacious corner store with friendly and helpful staff.