Identity Clothing NZ is a trusted brand that has been around for over 30 years. They are known for their high level of customer service and for stocking many of the best labels from New Zealand and Australia. Identity creates and stocks a range of desi...

Products and specialities

Women's Clothing
Shoes
Bags
Jewellery
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Hours

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Reviews

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Cute dresses and matching accesories!

Forever New in Albany is huge. This means that they have heaps of different clothing and the majority of it is clothes that any girl would love to wear...except if they have to use their money to buy it. The cost for these clothes is very high and you would be lucky to find something under $50. The changing rooms are gorgeous as they make you feel that you are in a fancy boutique and not just in the mall. The staff aren't over-bearing and just let you look around on your own which is good. All in all it is a very cute store but the price hinders the overall appeal.

This shop is absolutely lovely. The clothing is gorgeous but VERY pricey especially since its not even branded. I think their prices are much too high for a general clothing store. However, their items are different and very feminine which is a good change from most of the stores. I love their technology accessories too and their website is easy to function.

I give Forever New 3 stars for the clothes and accessories, the staff on the other hand deserve a negative 10. I have been in the store numerous times, and almost every time I leave empty handed because none of the staff seem interested in helping. I have never felt so unwelcome in a shop before. It's ridiculous how rude these girls are! 

today i went into Forever new to look for some trendy clothing items and accessories. I found their shop to be beautifully arranged with very helpful staff. I usually come away with something even if i wasnt looking for it. their sales are good value for money and their clothing is very good quality. I would go back as many times as possible as they always bring in new products.