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Drawing on over 12 years of industry experience, including three years as a salesperson, a tenure as a corporate trainer at REINZ and Ray White New Zealand, and a background in digital management, Ella is well-qualified for her role in Digital Operations. She leverages her marketing expertise to identify growth potential and refine business strategies. Ella prioritizes digital strategy, system optimization, and enhancing user productivity. She operates with unwavering integrity, dedicated to understanding and fulfilling the needs of clients and colleagues alike. After earning a Bachelor of Management Studies in Marketing and Psychology, Ella began her marketing career before entering real estate over a decade ago as a Licensee Salesperson for a Ray White business owner. This ignited a passion that led her to REINZ as a product manager, where she oversaw digital product training, sales, and onboarding for over 14,000 professionals. Renowned for building strong partnerships and exceeding expectations, she transitioned to Ray White Corporate New Zealand as Digital Manager. There, she helped shape national strategies to increase technology adoption and worked with principals to advance their business goals. With deep market knowledge and extensive connections, Ella brings the charisma and expertise necessary to guide her team, engage members, and drive superior company performance.
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